Choice Hotels International (CHH)

Consumer Cyclical · Lodging
$105.64 +0.78% on the day Market cap $4.8B 52-week range $84.04 to $123.82 Prices as of Oct 11, 2026

What the price implies

A reverse DCF: instead of guessing a fair value, it asks what growth today's price already assumes. How it works.

Free cash flow growth the price needs
10% a year for 10 years

At a market value of $4.8B, Choice Hotels International's free cash flow of $164M (fiscal 2025) would need to grow about 10% a year for the stock to be worth today's price. That is faster than the company has grown its free cash flow over the last 9 years.

Assumes a 9% discount rate and 3% growth after year 10, on free cash flow (operating cash flow minus capital spending) from Choice Hotels International's SEC filings. Change any assumption, or model revenue and margins instead, in the Modeling tab, or try your own numbers in the reverse DCF calculator.

Implied by the price10.0% a year
Free cash flow, last 9 years2.9% a year
Revenue, same period7.9% a year
Price to free cash flow29.4x

Fundamental grade

C

Five factors scored 1 to 9 from CHH's latest numbers, weighted into one grade. It describes the business, not whether the stock is a buy.

Valuation5
Profitability8
Growth2
Financial health1
Cash efficiency7

Results from SEC filings

Fiscal years, from Choice Hotels International's 10-K filings. Ten years of the full income statement, balance sheet and cash flow.

Fiscal year20212022202320242025
Revenue$1.1B$1.4B$1.5B$1.6B$1.6B
Net income$289M$332M$259M$300M$370M
Free cash flow—$301M$228M$213M$164M
EPS (diluted)$5.15$5.99$5.07$6.20$7.90
Operating margin40.1%34.1%24.3%29.3%28.1%

Where the revenue comes from

Revenue by products, fiscal 2025. Every breakdown, year by year.

Franchise and management fees$673M42%
Revenue for reimbursable costs from franchised and managed properties$616M39%
Owned hotels$121M8%
Partnership services and fees$114M7%
Other$72M5%

Superinvestors who own CHH

From each investor's latest 13F filing (what a 13F shows). 4 of the investors we track hold it.

InvestorLast quarterValue% of portfolioQuarter
Ron Baron
Baron Capital (BAMCO)
Added $1.0B1.5%Q2 2026
Joel Greenblatt
Gotham Asset Management
Trimmed $18M0.04%Q2 2026
Will Nasgovitz
Heartland Advisors
Added $8M0.34%Q2 2026
Cliff Asness
AQR Capital Management
Added $4M0.00%Q2 2026

Insider buying

Open-market purchases by Choice Hotels International's executives and directors in the last 12 months, from SEC Form 4 filings. What insider buying tells you.

No open-market insider purchases of CHH in the last 12 months. Most insider activity is selling and option exercises, which aren't shown here.

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In the full deep dive

DCF fair value per share
Yearly return (IRR) at today's price
Growth implied by revenue and margins
15+ years of statements and quarters

Questions

What growth does Choice Hotels International's stock price imply?

At a market value of $4.8B, Choice Hotels International would need its free cash flow to grow about 10% a year for 10 years (discounted at 9%, 3% growth after that) to be worth today's price. Over the last 9 years its free cash flow grew 3% a year.

Are Choice Hotels International insiders buying the stock?

No open-market insider purchases of CHH in the last 12 months, according to SEC Form 4 filings.

Which superinvestors own Choice Hotels International?

4 of the superinvestors Investingly tracks hold CHH in their latest 13F, including Ron Baron, Joel Greenblatt, Will Nasgovitz.

Prices and ratios as of Oct 11, 2026; statements from SEC filings. Information only, not investment advice. Superinvestor holdings come from 13F filings, which are filed up to 45 days after each quarter ends.