VRA (VRA) revenue breakdown
By segment, Direct is the largest at 84% of fiscal 2026 revenue, growing -5% a year over 9 years.
By product, Bags is the largest at 45% of fiscal 2026 revenue; Home grew fastest, -3% a year over 9 years.
Revenue by segment
Fiscal years, as VRA reports them in its 10-K filings; fiscal 2026 total $270M.
| Segments | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Direct | $355M | $352M | $328M | $347M | $289M | $355M | $328M | $310M | $258M | $228M | 84% |
| Indirect | $131M | $103M | $88M | $82M | $67M | $66M | $73M | $74M | $61M | $42M | 16% |
| Pura Vida | — | — | — | $66M | $112M | $120M | $98M | — | — | — | — |
Revenue by product
Fiscal years, as VRA reports them in its 10-K filings; fiscal 2026 total $270M.
| Products | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Bags | $208M | $185M | $171M | $178M | $132M | $173M | $171M | $159M | $140M | $122M | 45% |
| Travel | $119M | $119M | $108M | $108M | $72M | $95M | $94M | $91M | $81M | $73M | 27% |
| Accessories | $106M | $100M | $93M | $155M | $164M | $186M | $160M | $62M | $48M | $35M | 13% |
| Home | $28M | $31M | $30M | $36M | $34M | $46M | $42M | $42M | $29M | $22M | 8% |
| Other | $25M | $20M | $10M | $12M | $14M | $15M | $14M | $10M | $9M | $10M | 4% |
| Apparel/Footwear | — | — | $5M | $6M | $52M | $25M | $19M | $19M | $12M | $9M | 3% |
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Where does VRA make its money?
In fiscal 2026, by segment: Direct $228M, Indirect $42M.
From VRA's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.