Baidu (BIDU) financial statements
Baidu reported revenue of 129.1B CNY in fiscal 2025, up 6.9% a year over 9 years.
Net income was 5.6B CNY and the operating margin -4.5%, against 14.2% in 2016.
Free cash flow was -15.1B CNY, and the company returned 5.5B CNY in net buybacks.
Revenue and free cash flow
Fiscal years, $ billions (CNY).
Income statement
Fiscal years, in CNY, from Baidu's 10-K filings with the SEC.
| Fiscal year | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | 70.5B CNY | 84.8B CNY | 102.3B CNY | 107.4B CNY | 107.1B CNY | 124.5B CNY | 123.7B CNY | 134.6B CNY | 133.1B CNY | 129.1B CNY |
| Cost of revenue | 35.3B CNY | 43.1B CNY | 51.7B CNY | 62.9B CNY | 55.2B CNY | 64.3B CNY | 63.9B CNY | 65.0B CNY | 66.1B CNY | 72.4B CNY |
| Gross profit | 35.3B CNY | 41.7B CNY | 50.5B CNY | 44.6B CNY | 51.9B CNY | 60.2B CNY | 59.7B CNY | 69.6B CNY | 67.0B CNY | 56.6B CNY |
| Research and development | 10.2B CNY | 12.9B CNY | 15.8B CNY | 18.3B CNY | 19.5B CNY | 24.9B CNY | 23.3B CNY | 24.2B CNY | 22.1B CNY | 20.4B CNY |
| Selling, general and admin | 15.1B CNY | 13.1B CNY | 19.2B CNY | 19.9B CNY | 18.1B CNY | 24.7B CNY | 20.5B CNY | 23.5B CNY | 23.6B CNY | 25.8B CNY |
| Operating income | 10.0B CNY | 15.7B CNY | 15.5B CNY | 6.3B CNY | 14.3B CNY | 10.5B CNY | 15.9B CNY | 21.9B CNY | 21.3B CNY | -5.8B CNY |
| Interest expense | 1.2B CNY | 1.6B CNY | 1.9B CNY | 3.0B CNY | 3.1B CNY | 3.4B CNY | 2.9B CNY | 3.2B CNY | 2.8B CNY | 2.8B CNY |
| Pre-tax income | 14.5B CNY | 21.3B CNY | 27.3B CNY | -340M CNY | 23.1B CNY | 10.8B CNY | 10.1B CNY | 25.2B CNY | 28.6B CNY | 6.7B CNY |
| Income tax | 2.9B CNY | 3.0B CNY | 4.7B CNY | 1.9B CNY | 4.1B CNY | 3.2B CNY | 2.6B CNY | 3.6B CNY | 4.4B CNY | 1.3B CNY |
| Net income | 11.6B CNY | 18.3B CNY | 27.6B CNY | 2.1B CNY | 22.5B CNY | 10.2B CNY | 7.6B CNY | 20.3B CNY | 23.8B CNY | 5.6B CNY |
| Gross margin | 50.0% | 49.2% | 49.4% | 41.5% | 48.5% | 48.3% | 48.3% | 51.7% | 50.3% | 43.9% |
| Operating margin | 14.2% | 18.5% | 15.2% | 5.9% | 13.4% | 8.4% | 12.9% | 16.2% | 16.0% | -4.5% |
| Net margin | 16.5% | 21.6% | 27.0% | 1.9% | 21.0% | 8.2% | 6.1% | 15.1% | 17.8% | 4.3% |
Balance sheet
Fiscal years, in CNY, from Baidu's 10-K filings with the SEC.
| Fiscal year | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Cash and short-term investments | 82.1B CNY | 100.5B CNY | 139.3B CNY | 146.4B CNY | 162.2B CNY | 180.1B CNY | 174.0B CNY | 193.9B CNY | 127.4B CNY | 115.3B CNY |
| Receivables | 4.1B CNY | 4.6B CNY | 6.0B CNY | 7.4B CNY | 8.7B CNY | 10.0B CNY | 11.7B CNY | 10.8B CNY | 10.1B CNY | 13.0B CNY |
| Total current assets | 99.8B CNY | 151.2B CNY | 155.1B CNY | 165.6B CNY | 183.3B CNY | 213.3B CNY | 212.8B CNY | 230.3B CNY | 168.8B CNY | 152.0B CNY |
| Property, plant and equipment | 11.3B CNY | 12.5B CNY | 17.9B CNY | 18.3B CNY | 17.5B CNY | 23.0B CNY | 24.0B CNY | 28.0B CNY | 30.1B CNY | 26.3B CNY |
| Goodwill | 15.3B CNY | 15.8B CNY | 18.5B CNY | 18.2B CNY | 22.2B CNY | 22.6B CNY | 22.5B CNY | 22.6B CNY | 22.6B CNY | 36.8B CNY |
| Total assets | 182.0B CNY | 251.7B CNY | 297.6B CNY | 301.3B CNY | 332.7B CNY | 380.0B CNY | 391.0B CNY | 406.8B CNY | 427.8B CNY | 449.2B CNY |
| Total current liabilities | 46.1B CNY | 82.1B CNY | 56.9B CNY | 57.4B CNY | 68.4B CNY | 74.5B CNY | 79.6B CNY | 76.5B CNY | 81.0B CNY | 86.3B CNY |
| Total liabilities | 84.3B CNY | 121.4B CNY | 121.8B CNY | 128.5B CNY | 140.9B CNY | 156.1B CNY | 153.2B CNY | 144.2B CNY | 144.2B CNY | 159.4B CNY |
| Shareholders' equity | 92.3B CNY | 115.3B CNY | 162.9B CNY | 163.6B CNY | 182.7B CNY | 211.5B CNY | 223.5B CNY | 243.6B CNY | 263.6B CNY | 266.3B CNY |
| Net debt | -10.9B CNY | -11.1B CNY | -27.6B CNY | -33.4B CNY | -35.8B CNY | -36.9B CNY | -46.4B CNY | -22.5B CNY | -24.6B CNY | -23.1B CNY |
Cash flow
Fiscal years, in CNY, from Baidu's 10-K filings with the SEC.
| Fiscal year | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Operating cash flow | 22.5B CNY | 32.8B CNY | 36.0B CNY | 28.5B CNY | 24.2B CNY | 20.1B CNY | 26.2B CNY | 36.6B CNY | 21.2B CNY | -3.0B CNY |
| Capital spending | 4.2B CNY | 4.8B CNY | 8.8B CNY | 6.4B CNY | 5.1B CNY | 10.9B CNY | 8.3B CNY | 11.2B CNY | 8.1B CNY | 12.1B CNY |
| Free cash flow | 18.3B CNY | 28.0B CNY | 27.2B CNY | 22.0B CNY | 19.1B CNY | 9.2B CNY | 17.9B CNY | 25.4B CNY | 13.1B CNY | -15.1B CNY |
| Stock-based compensation | 1.8B CNY | 3.2B CNY | 4.7B CNY | 5.6B CNY | 6.7B CNY | 7.1B CNY | 6.8B CNY | 6.3B CNY | 4.8B CNY | 3.6B CNY |
| Share buybacks (net) | 0 CNY | -1.7B CNY | -3.3B CNY | -5.0B CNY | -13.1B CNY | -7.6B CNY | -1.9B CNY | -4.8B CNY | -6.3B CNY | -5.5B CNY |
| Net borrowing | 0 CNY | 9.9B CNY | — | — | — | — | — | — | — | — |
| Free cash flow margin | 25.9% | 33.1% | 26.6% | 20.5% | 17.9% | 7.4% | 14.5% | 18.9% | 9.8% | -11.7% |
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Open BIDU in InvestinglyQuestions
What was Baidu's revenue in 2025?
129.1B CNY in fiscal 2025, from its 10-K filing.
How much free cash flow does Baidu generate?
-15.1B CNY in fiscal 2025 (operating cash flow minus capital spending).
From Baidu's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.