Wolverine World Wide (WWW) revenue breakdown
By segment, Active Group is the largest at 75% of fiscal 2025 revenue, growing 9% a year over 5 years.
By region, Non-US is the largest at 52% of fiscal 2025 revenue, growing 4% a year over 9 years.
Revenue by segment
Fiscal years, as Wolverine World Wide reports them in its 10-K filings; fiscal 2025 total $1.9B.
| Segments | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Active Group | — | — | — | — | $909M | $1.3B | $1.6B | $1.4B | $1.2B | $1.4B | 75% |
| Work Group | — | — | — | — | $425M | $549M | $590M | $481M | $455M | $422M | 23% |
| Other Operating Segment | $97M | $93M | $72M | $63M | $49M | $546M | $524M | $323M | $54M | $44M | 2% |
| Wolverine Michigan Group | — | $1.3B | $1.3B | $1.3B | — | — | — | — | — | — | — |
| Wolverine Boston Group | $1.2B | $989M | $896M | $911M | — | — | — | — | — | — | — |
| Wolverine Outdoor and Lifestyle Group | $883M | — | — | — | — | — | — | — | — | — | — |
| Lifestyle Group | — | — | — | — | $407M | — | — | — | — | — | — |
| Wolverine Heritage Group | $347M | — | — | — | — | — | — | — | — | — | — |
Revenue by region
Fiscal years, as Wolverine World Wide reports them in its 10-K filings; fiscal 2025 total $1.9B.
| Regions | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-US | $703M | $741M | $734M | $766M | $557M | $841M | $1.1B | $1.0B | $862M | $978M | 52% |
| United States | $1.8B | $1.6B | $1.5B | $1.5B | $1.2B | $1.6B | $1.6B | $1.2B | $893M | $896M | 48% |
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Where does Wolverine World Wide make its money?
In fiscal 2025, by segment: Active Group $1.4B, Work Group $422M, Other Operating Segment $44M.
From Wolverine World Wide's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.