Under Armour Inc C (UA) insider buying

Consumer Cyclical · Apparel Manufacturing · Market cap $2.2B

17 open-market purchases of UA by Under Armour Inc C's executives and directors since August 2025, worth $220M in total, from SEC Form 4 filings.

The most recent: V Prem Et Al Watsa bought $7M on January 28, 2026.

The biggest buyer over the period is V Prem Et Al Watsa: 14 purchases, $219M.

By year

YearPurchasesValue
20268$81M
20259$140M

Biggest buyers

InsiderBuysValue
V Prem Et Al Watsa
14$219M
Dawn N Fitzpatrick
1$493,000
Robert John Sweeney
1$488,000
Eric J Aumen
1$10,000

Every purchase

Newest first. From SEC Form 4 filings. Insider buying across the market.

DateInsiderSharesPriceValueFiling
Jan 28, 2026 V Prem Et Al Watsa
1,112,119$6.21$7M Form 4
Jan 27, 2026 V Prem Et Al Watsa
1,528,986$6.24$10M Form 4
Jan 26, 2026 V Prem Et Al Watsa
995,896$6.21$6M Form 4
Jan 23, 2026 V Prem Et Al Watsa
928,397$6.15$6M Form 4
Jan 22, 2026 V Prem Et Al Watsa
411,057$6.15$3M Form 4
Jan 21, 2026 V Prem Et Al Watsa
5,000,000$5.89$29M Form 4
Jan 20, 2026 V Prem Et Al Watsa
1,769,581$5.62$10M Form 4
Jan 16, 2026 V Prem Et Al Watsa
1,837,686$5.60$10M Form 4
Dec 30, 2025 V Prem Et Al Watsa
13,182,469$5.12$67M Form 4
Dec 29, 2025 V Prem Et Al Watsa
2,497,826$4.66$12M Form 4
Dec 26, 2025 V Prem Et Al Watsa
1,385,850$4.58$6M Form 4
Dec 24, 2025 V Prem Et Al Watsa
1,313,881$4.55$6M Form 4
Dec 23, 2025 V Prem Et Al Watsa
2,745,253$4.51$12M Form 4
Dec 22, 2025 V Prem Et Al Watsa
7,739,154$4.48$35M Form 4
Aug 21, 2025 Robert John Sweeney
100,000$4.88$488,000 Form 4
Aug 13, 2025 Dawn N Fitzpatrick
100,000$4.93$493,000 Form 4
Aug 13, 2025 Eric J Aumen
2,045$4.89$10,000 Form 4
Every line, every quarterThe deep dive has fifteen-plus years of statements, quarterly results, charts and valuation models for UA.
Open UA in Investingly

Questions

Are Under Armour Inc C insiders buying the stock?

17 open-market purchases of UA by Under Armour Inc C's executives and directors since August 2025, worth $220M in total, from SEC Form 4 filings. The most recent: V Prem Et Al Watsa bought $7M on January 28, 2026.

What counts as insider buying here?

Open-market purchases (Form 4 code P) by officers and directors. Option exercises, grants and purchases by 10% owners are left out.

From Under Armour Inc C's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.