Thor Industries (THO) revenue breakdown

Consumer Cyclical · Recreational Vehicles · Market cap $3.5B

By segment, European is the largest at 37% of fiscal 2026 revenue, growing 12% a year over 7 years.

By region, United States is the largest at 61% of fiscal 2026 revenue; Germany grew fastest, 129% a year over 9 years.

Revenue by segment

Fiscal years, as Thor Industries reports them in its 10-K filings; fiscal 2026 total $8.9B.

Segments20192020202120222023202420252026Share
European$1.5B$2.5B$3.2B$2.9B$3.0B$3.4B$3.0B$3.3B 37%
North American Towable$4.6B$4.1B$6.2B$8.7B$4.2B$3.7B$3.8B$3.2B 36%
North American Motorized$1.6B$1.4B$2.7B$4.0B$3.3B$2.4B$2.2B$2.5B 27%

Revenue by region

Fiscal years, as Thor Industries reports them in its 10-K filings; fiscal 2026 total $9.6B.

Regions2017201820192020202120222023202420252026Share
United States$6.6B$7.5B$5.8B$5.3B$8.5B$12.2B$7.4B$6.2B$6.1B$5.8B 61%
Germany$1M$2M$836M$1.5B$2.0B$1.7B$1.8B$2.0B$1.9B$2.0B 21%
Other Europe$2M$4M$636M$966M$1.2B$1.2B$1.2B$1.3B$1.1B$1.3B 14%
Canada$615M$776M$561M$377M$638M$1.1B$588M$436M$393M$440M 5%
Other foreign$11M$7M$28M$34M$49M$57M$54M$50M$40M$35M 0%
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Questions

Where does Thor Industries make its money?

In fiscal 2026, by segment: European $3.3B, North American Towable $3.2B, North American Motorized $2.5B.

From Thor Industries's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.