GameSquare (GAME) revenue breakdown
By segment, Agency Revenue is the largest at 59% of fiscal 2025 revenue; Owned and Operated IP grew fastest, 25% a year over 1 years.
By product, Marketing Agency is the largest at 37% of fiscal 2025 revenue; Talent Agency grew fastest, 551% a year over 1 years.
Revenue by segment
Fiscal years, as GameSquare reports them in its 10-K filings; fiscal 2025 total $45M.
| Segments | 2020 | 2021 | 2022 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|
| Agency Revenue | — | — | — | $18M | $12M | $12M | $26M | 59% |
| Owned and Operated IP | — | — | — | — | — | $10M | $13M | 28% |
| SaaS and Managed Services | — | — | — | — | — | $5M | $5M | 10% |
| Yield | — | — | — | — | — | — | $1M | 3% |
| Media | $6M | $32M | $40M | — | — | — | — | — |
| SaaS Revenue | — | — | — | — | $30M | — | — | — |
| Team Revenue | — | — | — | $10M | — | — | — | — |
| Gaming | $4M | $1M | $2M | — | — | — | — | — |
| Corporate and Others | $376 | — | — | — | — | — | — | — |
Revenue by product
Fiscal years, as GameSquare reports them in its 10-K filings; fiscal 2025 total $45M.
| Products | 2020 | 2021 | 2022 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|
| Marketing Agency | — | — | — | $12M | $17M | 37% |
| Talent Agency | — | — | — | $1M | $9M | 19% |
| Brand Sponsorships | — | — | — | $2M | $5M | 11% |
| Esports | — | — | — | $5M | $4M | 8% |
| Saas | — | — | — | $4M | $3M | 7% |
| Consumer Products Royalties | — | — | — | $2M | $3M | 6% |
| Content | — | — | — | $6,976 | $2M | 5% |
| SaaS Managed Services | — | — | — | $2M | $2M | 4% |
| DAT Yield | — | — | — | — | $1M | 3% |
| Consumer Products Merchandise | — | — | — | $356,640 | $511,144 | 1% |
| Advertising | $4M | $25M | $33M | — | — | — |
| Software-as-a-Service | $3M | $8M | $9M | — | — | — |
| Games development | $3M | — | — | — | — | — |
| Professional Services | $386,415 | — | — | — | — | — |
| Direct to Consumer | $363,554 | — | — | — | — | — |
Revenue by region
Fiscal years, as GameSquare reports them in its 10-K filings; fiscal 2025 total $45M.
| Regions | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|
| UNITED STATES | $23M | $36M | $23M | $31M | 70% |
| SPAIN | — | $2M | $3M | $9M | 19% |
| AUSTRALIA | — | — | — | $4M | 8% |
| UNITED KINGDOM | $5M | $3M | $1M | $1M | 3% |
| MEXICO | $99,848 | — | — | — | — |
Questions
Where does GameSquare make its money?
In fiscal 2025, by segment: Agency Revenue $26M, Owned and Operated IP $13M, SaaS and Managed Services $5M, Yield $1M.
From GameSquare's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.