Brunswick (BC) revenue breakdown
By segment, Propulsion is the largest at 36% of fiscal 2025 revenue; Boat grew fastest, 1% a year over 9 years.
By product, Outboard Engines is the largest at 32% of fiscal 2025 revenue; Controls, Rigging, and Propellers grew fastest, 10% a year over 3 years.
Revenue by segment
Fiscal years, as Brunswick reports them in its 10-K filings; fiscal 2025 total $5.4B.
| Segments | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Propulsion | — | — | $1.8B | $1.7B | $1.9B | $2.5B | $2.4B | $2.4B | $1.8B | $1.9B | 36% |
| Boat | $1.4B | $1.5B | $1.5B | $1.3B | $1.3B | $1.7B | $2.1B | $2.0B | $1.6B | $1.5B | 28% |
| Engine Parts and Accessories | — | — | — | — | — | $1.4B | — | — | $1.2B | $1.2B | 23% |
| Navico Group | — | — | — | — | — | $688M | $965M | $814M | $720M | $720M | 13% |
| Parts and Accessories | — | — | — | — | — | — | — | $1.2B | — | — | — |
| Marine Engine | $2.4B | $2.6B | — | — | — | — | — | — | — | — | — |
| Parts and Accessories | — | — | $1.2B | $1.4B | $1.5B | — | — | — | — | — | — |
| Parts and Accessories | — | — | — | — | — | — | $1.3B | — | — | — | — |
| Fitness | $980M | — | — | — | — | — | — | — | — | — | — |
Revenue by product
Fiscal years, as Brunswick reports them in its 10-K filings; fiscal 2025 total $5.4B.
| Products | 2020 | 2021 | 2022 | 2025 | Share |
|---|---|---|---|---|---|
| Outboard Engines | $1.5B | $1.9B | $2.2B | $1.7B | 32% |
| Distribution | $664M | $820M | $782M | $717M | 13% |
| Aluminum Freshwater Boats | $488M | $712M | $874M | $576M | 11% |
| Engine Parts and Accessories | — | — | — | $500M | 9% |
| Recreational Fiberglass Boats | $427M | $572M | $727M | $456M | 8% |
| Controls, Rigging, and Propellers | $258M | $352M | $382M | $343M | 6% |
| Saltwater Fishing Boats | — | — | $404M | $333M | 6% |
| Power Solutions | — | — | — | $277M | 5% |
| Business Acceleration | — | — | $126M | $209M | 4% |
| Sterndrive Engine | $148M | $217M | $220M | $131M | 2% |
| Performance Solutions | — | — | — | $126M | 2% |
| Navico Group | $412M | $688M | $1.1B | — | — |
| Engine Parts and Accessories | $432M | $552M | — | — | — |
| Business Acceleration | $40M | — | — | — | — |
Revenue by region
Fiscal years, as Brunswick reports them in its 10-K filings; fiscal 2025 total $5.4B.
| Regions | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| United States | $3.0B | $2.7B | $2.9B | $2.9B | $3.0B | $4.0B | $4.7B | $4.4B | $3.5B | $3.6B | 67% |
| International | $1.5B | $1.1B | $1.2B | $1.2B | $1.3B | $1.9B | $2.1B | $2.0B | $1.7B | $1.7B | 33% |
Questions
Where does Brunswick make its money?
In fiscal 2025, by segment: Propulsion $1.9B, Boat $1.5B, Engine Parts and Accessories $1.2B, Navico Group $720M.
From Brunswick's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.