YETI (YETI) revenue breakdown

Consumer Cyclical · Leisure · Market cap $3.5B

By product, Drinkware is the largest at 58% of fiscal 2025 revenue, growing 17% a year over 8 years.

By region, United States is the largest at 79% of fiscal 2025 revenue; International grew fastest, 77% a year over 8 years.

Revenue by product

Fiscal years, as YETI reports them in its 10-K filings; fiscal 2025 total $1.9B.

Products201720182019202020212022202320242025Share
Drinkware$310M$424M$526M$629M$832M$947M$1.0B$1.1B$1.1B 58%
Coolers & Equipment$312M$331M$369M$447M$552M$613M$598M$699M$749M 40%
Other$17M$23M$19M$17M$27M$35M$38M$37M$34M 2%

Revenue by region

Fiscal years, as YETI reports them in its 10-K filings; fiscal 2025 total $1.9B.

Regions201720182019202020212022202320242025Share
United States$635M$762M$874M$1.0B$1.3B$1.4B$1.4B$1.5B$1.5B 79%
International$4M$17M$40M$80M$143M$201M$260M$339M$394M 21%
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Questions

Where does YETI make its money?

In fiscal 2025, by product: Drinkware $1.1B, Coolers & Equipment $749M, Other $34M.

From YETI's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.