Valvoline (VVV) revenue breakdown
By segment, Global Products is the largest at 59% of fiscal 2021 revenue; Retail Services grew fastest, 21% a year over 6 years.
By product, Oil changes and related fees is the largest at 73% of fiscal 2025 revenue; Non-oil changes and related fees grew fastest, 15% a year over 4 years.
Revenue by segment
Fiscal years, as Valvoline reports them in its 10-K filings; fiscal 2021 total $3.0B.
| Segments | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | Share |
|---|---|---|---|---|---|---|---|---|
| Global Products | — | — | — | — | $1.6B | $1.5B | $1.8B | 59% |
| Retail Services | $394M | $457M | $541M | $660M | $822M | $883M | $1.2B | 41% |
| Core North America | $1.1B | $979M | $1.0B | $1.0B | — | — | — | — |
| International | $512M | $493M | $539M | $590M | — | — | — | — |
Revenue by product
Fiscal years, as Valvoline reports them in its 10-K filings; fiscal 2025 total $1.7B.
| Products | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|
| Oil changes and related fees | $762M | $913M | $1.1B | $1.2B | $1.2B | 73% |
| Non-oil changes and related fees | $208M | $248M | $298M | $350M | $368M | 22% |
| Franchise fees and other | $67M | $74M | $72M | $80M | $95M | 6% |
Revenue by region
Fiscal years, as Valvoline reports them in its 10-K filings; fiscal 2025 total $1.7B.
| Regions | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Share |
|---|---|---|---|---|---|---|---|---|---|---|---|
| United States | — | — | — | — | — | $997M | $1.2B | $1.4B | $1.6B | $1.7B | 97% |
| Non-U.S. | — | — | — | — | — | $40M | $44M | $36M | $47M | $53M | 3% |
| North America | — | — | $1.7B | $1.8B | $1.8B | — | — | — | — | — | — |
| United States | $1.4B | $1.5B | — | — | — | — | — | — | — | — | — |
| International | $532M | $580M | — | — | — | — | — | — | — | — | — |
| Asia Pacific | — | — | $302M | $285M | $273M | — | — | — | — | — | — |
| EMEA | — | — | $175M | $181M | $169M | — | — | — | — | — | — |
| Latin America | — | — | $113M | $108M | $83M | — | — | — | — | — | — |
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Where does Valvoline make its money?
In fiscal 2021, by segment: Global Products $1.8B, Retail Services $1.2B.
From Valvoline's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.