H&R Block (HRB) revenue breakdown

Consumer Cyclical · Personal Services · Market cap $6.0B

By product, Service revenues is the largest at 93% of fiscal 2026 revenue, growing 4% a year over 4 years.

Revenue by product

Fiscal years, as H&R Block reports them in its 10-K filings; fiscal 2026 total $3.9B.

Products2017201820192020202120222023202420252026Share
Service revenues—————$3.1B$3.2B$3.3B$3.5B$3.7B 93%
Royalty, product and other revenues—————$329M$315M$308M$287M$281M 7%
Service revenues————$3.1B————— —
Service revenues———$2.3B—————— —
U.S. assisted tax preparation$1.9B$1.9B———————— —
U.S. assisted tax preparation——$1.9B——————— —
DIY tax preparation————$347M————— —
Royalty, product and other revenues———$312M—————— —
U.S. DIY tax preparation——$261M——————— —
U.S. royalties$250M$245M———————— —
U.S. royalties——$244M——————— —
U.S. DIY tax preparation$219M$243M———————— —
International$210M$227M———————— —
International——$221M——————— —
Refund Transfers$148M$172M———————— —
Refund Transfers——$170M——————— —
Peace of Mind® Extended Service Plan——$108M——————— —
Emerald Card®$95M$103M———————— —
Peace of Mind® Extended Service Plan$93M$102M———————— —
Emerald Card®——$98M——————— —
Interest and fee income on Emerald AdvanceSM——$58M——————— —
Interest and fee income on Emerald AdvanceTM$57M$57M———————— —
Other——$40M——————— —
Tax Identity Shield——$36M——————— —
Other$40M$35M———————— —
Tax Identity Shield$21M$29M———————— —
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Questions

Where does H&R Block make its money?

In fiscal 2026, by product: Service revenues $3.7B, Royalty, product and other revenues $281M.

From H&R Block's annual reports filed with the SEC (XBRL data), standardised by Investingly. Information only, not investment advice.