GGG vs GNRC: Graco and Generac compared
The short version
From the latest prices and each company's SEC filings. Who's ahead on each measure, not which to buy.
- Graco is the larger company, worth $12.8B, close to Generac's $12.3B.
- Generac grew revenue faster over the last year (+10.6% vs +3.3%).
- Graco keeps more of each dollar of revenue as operating profit (28.1% vs 9.5%).
- On earnings, Graco is the cheaper stock (25.1x vs 65.2x).
- Generac's price assumes faster free cash flow growth: about 16% a year, against 5% for Graco (reverse DCF).
Side by side
The stronger figure is shaded where higher (or, for valuation multiples, lower) reads as better. How the implied growth works.
| Measure | GGG | GNRC |
|---|---|---|
| Market cap | $12.8B | $12.3B |
| Share price | $78.21 | $224.94 |
| Revenue (last fiscal year) | $2.2B | $4.2B |
| Free cash flow (last fiscal year) | $638M | $268M |
| Revenue growth, last year | +3.3% | +10.6% |
| Revenue growth per year, last 5 fiscal years | +3.0% | +3.0% |
| Operating margin | 28.1% | 9.5% |
| Net margin | 23.5% | 5.8% |
| Return on equity | 21.1% | 9.0% |
| P/E (trailing) | 25.1x | 65.2x |
| Price / free cash flow | 20.0x | 45.8x |
| EV / EBITDA | 16.3x | 21.8x |
| FCF growth the price implies | 5.0% | 15.9% |
| Dividend yield | 1.5% | — |
| Debt / equity | 0.24x | 1.01x |
| Fundamental grade | B | C |
| Superinvestors holding it | 3 | 9 |
| Insider purchases, last 12 months | 0 | 0 |
Results from SEC filings
Revenue and free cash flow by fiscal year, from each company's 10-K filings.
Graco
| Year | Revenue | Free cash flow | Op. margin |
|---|---|---|---|
| 2021 | $2.0B | $323M | 26.7% |
| 2022 | $2.1B | $176M | 26.7% |
| 2023 | $2.2B | $466M | 29.5% |
| 2024 | $2.1B | $515M | 27.0% |
| 2025 | $2.2B | $638M | 27.9% |
Generac
| Year | Revenue | Free cash flow | Op. margin |
|---|---|---|---|
| 2021 | $3.7B | $301M | 19.3% |
| 2022 | $4.6B | -$28M | 12.4% |
| 2023 | $4.0B | $393M | 9.6% |
| 2024 | $4.3B | $605M | 12.5% |
| 2025 | $4.2B | $268M | 6.9% |
Where the revenue comes from
Graco · by segments, 2025
Contractor$1.1B48%
Industrial$997M45%
Process$168M8%
Generac · by segments, 2025
Domestic$3.5B82%
International$738M18%
Compare them in fullFifteen years of statements, quarterly results, DCF and IRR models, and any number of peers side by side.
Open GGG in InvestinglyQuestions
Which is bigger, Graco or Generac?
Graco (GGG), at $12.8B against $12.3B.
Is GGG or GNRC cheaper?
By trailing P/E, Graco (25.1x) is cheaper than Generac (65.2x). A lower multiple can also mean the market expects less growth.
Which grows faster, GGG or GNRC?
Generac: revenue grew +10.6% over the last year, against +3.3%.
Prices and ratios as of the last daily update; statements from SEC filings. Information only, not investment advice.