British American Tobacco p.l.c (BTAFF)

Consumer Defensive · Tobacco
$52.11 -5.19% on the day Market cap $121.3B 52-week range $49.75 to $69.57 Prices as of Oct 7, 2026

What the price implies

A reverse DCF: instead of guessing a fair value, it asks what growth today's price already assumes. How it works.

British American Tobacco p.l.c's free cash flow isn't comparable to its market value here, so a cash-flow reverse DCF doesn't give a meaningful answer. The Modeling tab works from revenue and margins instead.

Fundamental grade

B

Five factors scored 1 to 9 from BTAFF's latest numbers, weighted into one grade. It describes the business, not whether the stock is a buy.

Valuation7
Profitability8
Growth4
Financial health2
Cash efficiency9

Key numbers

P/E (trailing)11.9x
P/E (forward)9.94x
Price / free cash flow21.5x
EV / EBITDA8.67x
Price / sales4.74x
Price / book1.63x
Revenue growth-1.0%
Operating margin39.0%
Net margin30.3%
Return on equity16.9%
Dividend yield4.7%
Debt / equity1.33x

Results from SEC filings

Fiscal years, from British American Tobacco p.l.c's 10-K filings. The deep dive has 15+ years, quarters and every line.

Fiscal year20212022202320242025
Revenue$25.7B$27.7B$27.3B$25.9B$25.6B
Net income$6.8B$6.7B-$14.4B$3.1B$7.8B
Free cash flow$9.0B$9.7B$10.1B$9.5B$5.6B
EPS (diluted)$2.96$2.92-$6.47$1.36$3.49
Operating margin39.8%38.1%-57.7%10.6%39.0%

Where the revenue comes from

Revenue by segments, fiscal 2019.

Combustibles$23.0B89%
New Categories$1.3B5%
Traditional Oral$1.1B4%
Other$540M2%

Superinvestors who own BTAFF

From each investor's latest 13F filing (what a 13F shows).

None of the superinvestors we track held BTAFF in their latest 13F.

Insider buying

Open-market purchases by British American Tobacco p.l.c's executives and directors in the last 12 months, from SEC Form 4 filings. What insider buying tells you.

No open-market insider purchases of BTAFF in the last 12 months. Most insider activity is selling and option exercises, which aren't shown here.

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In the full deep dive

DCF fair value per share
Yearly return (IRR) at today's price
Growth implied by revenue and margins
15+ years of statements and quarters

Questions

Are British American Tobacco p.l.c insiders buying the stock?

No open-market insider purchases of BTAFF in the last 12 months, according to SEC Form 4 filings.

Prices and ratios as of Oct 7, 2026; statements from SEC filings. Information only, not investment advice. Superinvestor holdings come from 13F filings, which are filed up to 45 days after each quarter ends.