F vs GM: Ford Motor and General Motors compared
The short version
From the latest prices and each company's SEC filings. Who's ahead on each measure, not which to buy.
- General Motors is the larger company, worth $71.5B, about 1.5 times Ford Motor.
- Ford Motor grew revenue faster over the last year (+6.4% vs +2.1%).
- General Motors keeps more of each dollar of revenue as operating profit (1.1% vs -3.8%).
- General Motors's price assumes faster free cash flow growth: about -17% a year, against -18% for Ford Motor (reverse DCF).
Side by side
The stronger figure is shaded where higher (or, for valuation multiples, lower) reads as better. How the implied growth works.
| Measure | F | GM |
|---|---|---|
| Market cap | $46.7B | $71.5B |
| Share price | $12.17 | $82.73 |
| Revenue (last fiscal year) | $187.3B | $168.0B |
| Free cash flow (last fiscal year) | $12.5B | $17.6B |
| Revenue growth, last year | +6.4% | +2.1% |
| Revenue growth per year, last 5 fiscal years | +8.3% | +10.3% |
| Operating margin | -3.8% | 1.1% |
| Net margin | -3.2% | 1.2% |
| Return on equity | -16.3% | 3.1% |
| P/E (trailing) | — | 28.9x |
| Price / free cash flow | 3.74x | 6.45x |
| EV / EBITDA | 25.7x | 15.2x |
| FCF growth the price implies | -18.5% | -17.2% |
| Dividend yield | 5.1% | 0.79% |
| Debt / equity | 6.54x | 3.53x |
| Fundamental grade | D | D |
| Superinvestors holding it | 0 | 11 |
| Insider purchases, last 12 months | 1 | 2 |
Results from SEC filings
Revenue and free cash flow by fiscal year, from each company's 10-K filings.
Ford Motor
| Year | Revenue | Free cash flow | Op. margin |
|---|---|---|---|
| 2021 | $136.3B | $9.6B | 3.3% |
| 2022 | $158.1B | -$13M | 4.0% |
| 2023 | $176.2B | $6.7B | 3.1% |
| 2024 | $185.0B | $6.7B | 2.8% |
| 2025 | $187.3B | $12.5B | -4.9% |
General Motors
| Year | Revenue | Free cash flow | Op. margin |
|---|---|---|---|
| 2021 | $113.6B | $7.7B | 8.2% |
| 2022 | $144.0B | $6.8B | 7.2% |
| 2023 | $157.7B | $10.0B | 5.9% |
| 2024 | $171.6B | $9.3B | 7.4% |
| 2025 | $168.0B | $17.6B | 1.7% |
Where the revenue comes from
Ford Motor · by segments, 2025
Ford Blue$101.0B54%
Ford Pro$66.3B35%
Ford Credit$13.3B7%
Ford Model e$6.7B4%
General Motors · by segments, 2025
GM North America$154.3B84%
GM Financial$17.1B9%
GMI$13.4B7%
Cruise$1M0%
Compare them in fullFifteen years of statements, quarterly results, DCF and IRR models, and any number of peers side by side.
Open F in InvestinglyQuestions
Which is bigger, Ford Motor or General Motors?
General Motors (GM), at $71.5B against $46.7B.
Which grows faster, F or GM?
Ford Motor: revenue grew +6.4% over the last year, against +2.1%.
Prices and ratios as of the last daily update; statements from SEC filings. Information only, not investment advice.